Udacity: Self-Driving Car Onboarding

Role: Copywriter, Creative Director Following the success of my virtual comic for Udacity’s robotics program—which doubled the assessment completion rate for the course—Udacity asked me to create a completely new storyline and characters for their self-driving car Nanodegree. Working with a new artist, Ben Trowell, we created a fun and contextual narrative that made it much easier for the student to invest in the onboarding process and answer the questions—providing the instructors with a more complete picture of the incoming class.